Back in 2009, when I started this blog, I had no idea what I was doing.
I was still in college. I knew I wanted to share something with the world… I just wasn’t sure what.
So, I started writing about whatever came to mind.
How to improve your company’s Twitter presence in the early days of social media. Health tips to gain muscle quickly. Electronics that every life hacker should own.
Over the years, my interests have changed — and so has the content on my blog.
Today, I share lessons and learnings from being a 0-to-1 General Manager of nine B2C and B2B SaaS products with 5M+ monthly users called AppSumo Originals.
My posts aren’t theoretical. They’re the ACTUAL ideas, frameworks, and strategies I work on every day at our business. From how I ideate new ideas… to competing in crowded markets… to moving fast with limited resources… and everything in between.
I hope the tips I share help you and your business on your path to success.
More About Me
My day job is leading the B2C and B2B SaaS business AppSumo Originals as the founding General Manager and Head of Product.
I’ve ideated, launched, and grown these products from 0-to-1.
We have nine products, 5M+ monthly users users, and 3 products have generated >$1M in revenue (33% vs. 4% industry average). The philosophy I lead with is speed and 80/20 principles to launch and identify product-market fit (PMF). I operate our team with a shoestring budget, and 60%+ of our customers come from unpaid/PLG channels. We’re proof that you don’t need a big marketing budget to grow.
You can find out more about my past and current experience by looking at my LinkedIn.
To see more of my writing, research, and ideas, I’ve been featured in:
- Get Busy Media, previously a Technorati top-100 small business blog (for a while, I had the second-most popular post on the site).
- Neil Strauss’ website, best-selling author of “The Game” and Rolling Stone contributor.
- I Will Teach You to be Rich website and newsletter, a financial entrepreneurship blog with 1M+ readers a month run by Silicon Valley startup co-founder Ramit Sethi.
- LosingYourParents.org podcast and website, which was voted a GoodTherapy.org top 10 “Grief & Loss” blog worldwide.
- Grief Healing Blog (website, Twitter account, and Pinterest). Run by Marty, a certified grief counselor. Grief Healing Blog is voted one of the Healthline “Best Health Blogs”, and a Top 30 Counseling Blog.
You can also email me directly at hi at this domain name.