Over the past two years, we’ve heavily tested social media platforms to drive traffic. Twitter, Facebook, LinkedIn, YouTube, Quora, and more. On Twitter, the CEO of our parent company Sumo Group Noah Kagan has ~61,400 followers. That’s our biggest social media platform. Over the past 30 days, we averaged about 156 clicks per Tweet. On […]
Selling is hard. You’re trying to convince people to give you their hard-earned money for your product. Plus, you’re competing against every other company out there trying to get their money, too! And when you have a startup? It’s even harder. You’re trying to convince people to give you money… and your product is likely not very […]
90% of business goals are uncontrollable. Make $5 million in ARR this year. Get 1,000 installs of our new app this month. Find 10 new customers this week. How do you think your team feels about uncontrollable goals? In the past, when our teams have had goals they have difficulty controlling, it meant: Low morale […]
It’s rare to go behind-the-scenes of a seven-figure company. But today, I’m going to pull back the curtain and show you how a seven-figure company grows — and our exact marketing plan template for launch. I want you to see that what a seven-figure company does to grow isn’t magic. Instead, it’s something you can replicate. […]
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Outreach marketing is a fantastic way to grow your marketing leads and company revenue. It’s a great combination of inbound and outbound marketing tactics, and I’ll show you exactly how to do it — with real-world examples of two successful companies.